Polish design studio OKI OKI took on the task of developing the visual identity and catalog design for the 27th edition of the International Poster Biennale held in Warsaw.
The International Poster Biennale in Warsaw has a rich history, dating back to its inception in 1966 as the first competition dedicated to poster art, serving as a biannual showcase of advancements in graphic design. OKI OKI had the privilege of crafting the visual identity for its 27th edition, honoring the tradition established by Wojciech Zamecznik’s iconic logo from 1966.
Honoring Tradition with Vibrant Innovation
Staying true to the event’s heritage, OKI OKI based the visual identity on Zamecznik’s original logo, infusing it with modernity and vibrancy. The team developed dynamic forms emanating from the center of the renowned frame, paying homage to the Biennale’s longstanding legacy while injecting fresh energy into its branding.
A Fusion of Tradition and Modernity
The visual identity created by OKI OKI seamlessly blends tradition with innovation, capturing the essence of the International Poster Biennale while signaling its evolution in the contemporary design landscape. By incorporating vibrant forms and bold colors, the branding reflects the Biennale’s commitment to pushing the boundaries of graphic design and celebrating creativity on a global scale.
Conclusion: A Celebration of Graphic Design
In conclusion, OKI OKI’s work on the visual identity and catalog design for the International Poster Biennale in Warsaw is a testament to their creativity and dedication to honoring tradition while embracing innovation. Through their thoughtful design approach, OKI OKI has captured the spirit of the Biennale, ensuring that it continues to serve as a platform for the world’s most talented graphic designers to showcase their creativity and expertise.
